“I represent the board of directors of Aiwa Electronics, to host this product launch with Wind and Rain Electronics. Many people had been asking about the relationship between Aiwa Electronics and Wind and Rain Electronics. Some people say both companies are the same. But this is not true. Aiwa Electronics is a joint venture between China and a foreign company, while Wind and Rain Electronics is a Chinese private company. However, we have strong cooperation in many areas, and Wind and Rain Electronics’ Manager Jiang is my good friend…”
Many people are curious why Xu Lihua is hosting this product launch, and it was for two mobile phone brands.
But Xu Lihua said that both companies had developed this mobile phone together, and this explains why both companies are launching their mobile phones together.
Such cooperation is common in the electronics industry. For example, Philips’s latest LCD TV is developed with Wind and Rain Electronics and Aiwa Electronics.
This time, Xu Lihua had invited Philips to participate in the development of mobile phones, but Philips felt bar phones would sell better than flip phones and rejected him.
Although Philips does not agree with Xu Lihua, Philips China’s representative had still come to the product launch to give his support.
“The mobile phone we are launching will have some leading features. The ringtone is 40-polyphonic and has a bigger screen. It is also a dual-screen phone, and we had added two games, Tetris and Snake in it. The batteries used in this phone have been upgraded with Tai Hua Battery’s latest technology and will last longer. We had also lowered the phone’s weight and made it palm-sized. Thus, we named our latest phone as ‘Palm Treasure’!”
As Xu Lihua explains the features phone, it was shown on the big screen, and all the representatives from other mobile phone manufacturers, distributors, and reporters can see it.
Xu Lihua is wearing a white shirt without a tie. This is different from the representatives from other companies, and many of them are wearing suits. In Feng Yu’s company, there are no rules on wearing ties, and it is up to the employees to decide if they want to wear one.
Feng Yu felt there’s no problem with wearing round neck T-shirts for those working in offices, as office shirts are not as comfortable as T-shirts. Only Government workers and Insurance Agents will wear a shirt all the time!
Cameras are flashing non-stop, and the reporters can bring their recording devices.
Even some factories’ representatives were letting out gasps of surprises. Aiwa Electronics and Wind and Rain Electronics have strong technological research, and it was proven in their VCD players.
But the representatives did not expect Aiwa Electronics and Wind and Rain Electronics to be so strong in mobile phone technologies. Their previous phones are not too advanced and had not shown their technological capabilities.
The representatives could feel the threat from this Palm Treasure phone, especially after Xu Lihua announced that this phone would be launched worldwide at the same time.
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Wind and Rain Mobile phones will be focusing on the overseas market, while Aiwa Mobile phones will be targeting the domestic market. These two phones are using the same technologies and are specially designed for the consumers’ needs.
The mobile phone manufacturers could feel the threat from Aiwa Electronics and Wind and Rain Electronics. In the past, Wind and Rain Mobile phones’ production is lower and was not very popular in Europe and the US. Its China’s sales are doing well, but it was still not as good as Motorola.
The other mobile phone manufacturers did not notice Aiwa Electronics and Wind and Rain Electronics in the past. They felt no matter how well Aiwa Electronics and Wind and Rain Electronics develop, they will never be a threat.
Sony, Panasonic, and many other electronics companies are producing mobile phones, but it was not their core business. They are only using their brand advantage to profit from it.
Only a few manufacturers, like Sony and Motorola, know Aiwa Electronics and Wind and Rain Electronics will become a strong competitor.
But these few manufacturers got to admit that they had still belittled Aiwa Electronics and Wind and Rain Electronics, as these two companies should be focusing on their DVD player’s development. Only loyal fans of these two companies will buy their phones, and other than the Chinese market, it will not be popular elsewhere.
Now, after looking at the latest model of mobile phones, everyone can sense the threat. Aiwa Electronics and Wind and Rain Electronics are not following the trend. They are way ahead with advanced technologies.
The exterior casing is well-designed, fits perfectly in hand, and the wide variety of colors will attract the female consumers!
Male consumers will also be attracted to better specs and functions. All the mobile phone manufacturers must retaliate and hit back at Aiwa Electronics and Wind and Rain Electronics. Or else, Aiwa Electronics and Wind and Rain Electronics mobile phones will be known as the top tier phones in the eyes of the consumers, and it will be too late.
Top-tier phones rely on the technologies and the popularity among the consumers. From this area, Aiwa Electronics and Wind and Rain Electronics mobile phones are leading the pack!
Philips’s representative was also frowning. They had seen Aiwa Electronics’ mobile phone technologies and felt it was nothing to shout about. But he never expects the finished product to be so outstanding!
Luckily, the mobile phone is not Philips’s core business, and they are more focused on developing technologies and patents. Profits from patent fees is a lot more than selling products.
Now, Philips has its VCD player, TV, and other home appliances, and these are their focus. Mobile phones are not important to them. Of course, Philips is willing to exchange Aiwa Electronics’ advanced mobile phone technologies with their technologies.
The representatives from Nokia and Motorola were sitting away from each other and were surprised by this new mobile phone’s features. They had been competing against each other, and now, a third party is going to overtake them.
From today onwards, Nokia and Motorola will view this Chinese company as a strong competitor at their level!
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