In Simon's view, the 1987 summer program had a sense of "watershed" in Hollywood film production and distribution.
Since mid May, films such as Eastar starring Dustin Hoffman, detective Beverly 2 Starring Eddie Murphy, iron soldier starring Arnold Schwarzenegger and the Witch of Easttown starring Jack Nicholson have been released in turn.
Among them, "Eastar" and "detective Beverly 2" are the most typical representatives of this watershed.
The budget cost of "Eastar" is as high as 55 million US dollars, and the box office of the first week is 5.7 million US dollars, which means that the producer Columbia Pictures will lose everything. However, the film heralds the official arrival of Hollywood's big budget era.
As a sequel to the 1984 North American box office champion, detective Beverly 2 also costs $28 million to produce. However, a more representative feature of the film is that it has a screen size of 2326.
2326 pieces of opening screen is not much for the later blockbusters with 3000 or 4000 pieces of opening screen, but in this era when most of the films can only get about 1000 pieces of opening screen, the opening scale of detective Beverly 2 is absolutely unprecedented.
Paramount Pictures did not choose the traditional Friday launch date, but decided on Wednesday, May 20.
Through the intensive publicity campaign in the early stage, detective Beverly 2 got $7.61 million in the box office just on Wednesday and Thursday, and directly pushed Eastar, which only got $5.7 million in the whole week, to the second place in the box office of a single week.
The following week, detective Beverly 2 took another $40.03 million, and the box office in nine days totaled $47.64 million.
Before 1987, such a strong box office momentum, only the national level "Star Wars" series can match.
In comparison, the box office of 1986 box office champion "top gun" was only $12.21 million in the first week, while 1985 box office champion "back to the future" was only $22.02 million in the same Wednesday schedule.
Meanwhile, after taking in $47.64 million at the box office, the box office data of "detective Beverly 2" fell by 40% in the following week, far exceeding the long-term trend of popular films of 10% to 20%.
Even so, detective Beverly 2 is destined to be another blockbuster.
While many film companies are studying the distribution strategy of Paramount Pictures, Simon knows that beyond the era of big budget, Hollywood films have gained popularity through large-scale publicity in the early stage, and then spread thousands of screens at a time, and the era of full-scale distribution of box office in a short time also comes.
Simon has completed the layout of stock index futures, and death is coming, which was produced by danielis pictures, was officially launched on May 18.
The main location of "death is coming" is queens, New York. Simon flew to New York in person after filming, stayed in the crew for three days, and then returned to Los Angeles again.
In the following time, Simon was basically busy with the casting, scene and actor rehearsal of vulgar novel.
The shooting cycle of "death is coming" is eight weeks. If everything goes well, the film will be finished around July 10. "Vulgar novel" is scheduled to start shooting on July 13, the initial plan for the shooting cycle of 10 weeks.
At the same time.
However, on June 15, in the 18th week of its release, with $1.36 million in the last three days of the week, the cumulative box office of "Lola Run" broke through the $200 million mark, reaching $201.07 million.
Next.
From June 19 to June 25, the 12th week of the release of the butterfly effect, the box office received another 1.82 million U.S. dollars, and the cumulative box office also exceeded 100 million U.S. dollars, reaching 100.87 million U.S. dollars.
Although everyone knows the box office potential of "Lola Run" and "Butterfly Effect", when the two films really broke through the expected Box Office figures, the whole North American media is still boiling again.
All of a sudden, various newspapers and media once again spread countless news about Simon.
Katherine's "night of the bloody corpse" just came out on June 19.
Due to Simon's previous participation, under the influence of this media heat, "blood corpse night" has become the most direct beneficiary.
In the first week, the film started with 513 screens. Under the hot discussion of the media, only three days after the first weekend, blood corpse night earned 7.86 million US dollars at the box office, with an average of more than 15000 US dollars in a single Museum, reaching the level of a hot blockbuster.
Simon and Janet originally planned to hold some parties in March and April to thank the people who helped Simon this year.
Taking advantage of this opportunity, the two also brought up the matter again.
June 27, Saturday.
Palisade's mansion, a grand party officially held on this day.