Chapter 1552: 1560

Countless people are looking forward to the last complete box office in 1999 when they welcome the millennium. From December 24 to December 30, the box office volume of the North American film market has shrunk to a certain extent, but it still exceeds US $200 million because the opening Friday is Christmas Eve for family reunion in the West.

The first is the game of the brave 2, which won the title smoothly.

In the next week of release, due to the lack of fierce competition this week, "game of the brave 2" maintained a good decline of 36%, received another US $52.26 million, and the cumulative box office reached US $133.92 million.

From this trend, it is no problem for the film to reach the local box office volume of 200 million close to the first film, but there is no breakthrough.

However, neither Warner nor danilis is dissatisfied. After all, the surrounding areas of the brave game series sell far less than other super popular IP addresses, but they are also very impressive.

The second place was Chicago, which was unexpected and not so unexpected.

After winning seven nominations for the Golden Globe Award last week, she received a very excellent comprehensive media score of 8.6 points. Coupled with the tireless publicity of danilis entertainment, all parties predict that the box office of the film will be very good in the first week. Danilis entertainment did not even have a small-scale screening and directly spread out 2739 screens on a large scale, which is obviously full of confidence in the film.

The film also lived up to expectations and grossed $49.76 million in the first seven days of the week.

So it's expected.

Unexpectedly, we didn't expect that the public's enthusiasm for this old-fashioned Broadway style song and dance film could be so high. You know, the super selling level of $49.76 million for seven days, which is equivalent to $18100, is really too high.

Under such a start, considering that the film obviously goes towards the long-term trend of the award season, it is not impossible for the local box office to rush $200 million.

Then, the king of the rings: the guardian of the rings, which is still very popular, ranked third.

In the third week of release, the box office decline of the Lord of the rings: the guardian of the rings remained well maintained at 31%, or about 30%, and received another $46.67 million. The cumulative box office officially exceeded 200 million, reaching $205.69 million.

The box office exceeded 200 million in three weeks. Obviously, it is no problem for the first song of the Lord of the rings to break 300 million locally. Unfortunately, just like steel bone 2, there is little hope for a higher 400 million.

After that, the fourth place is Disney's magic elf.

The next week of release was very in line with the Christmas atmosphere. The magic elves fell by only 21% in a single week, closing another US $30.94 million, and the cumulative box office reached US $70.11 million. It unexpectedly showed the hope of breaking the hundred million. It was an unexpected Christmas surprise for Vivendi.

Also surprising is the fifth place alien 3.

After the first week's harvest of US $46.39 million, which was much higher than that of the magic elf, the B-rated alien science fiction film fell 51% the next week, and the box office directly fell to US $22.73 million, with a cumulative box office of US $69.12 million.

Although it is similar to the magic elf, whether such a trend can earn another 30 million in the future is somewhat uncertain.

It's a pity, but since the team didn't have high expectations for the cinema performance of "alien 3" from the beginning, even if it can't break 100 million, more than 90 million will certainly be no problem at the local box office, which has been very satisfactory.

The fifth place is steel bone 2.

The heaviest DC film universe blockbuster at the end of the year, with a decline of 31% in the week from December 24 to December 30, closed another US $11.9 million, and the cumulative box office successfully exceeded the threshold of US $300 million, reaching US $306.91 million.

Considering the market potential of up to US $20 million to US $30 million, the final local box office volume of steel bone 2 is expected to be about US $330 million next week.

The total cost of production and publicity is US $240 million, and the local box office is US $330 million. According to the higher share ratio of about 60% that the DC film universe project can obtain from the cinema, it is expected that the local can recover about US $200 million. Considering the overseas market that has broken through the box office of US $300 million in advance recently, the film has begun to make profits.

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Warner regretted that it could not compete with several super projects led by danilis.

However, in the final analysis, it is not that steel bone 2 has no potential to impact 400 million, but that the market is too crowded.

In addition to the top five, followed by racing story, ranked sixth.

In the seventh week of release, because of Christmas, racing story unexpectedly reaped a small reverse decline of 3%, another $10.23 million, and the cumulative box office reached $178.32 million, a difference of more than 20 million. It was very easy next.

In addition, paramount, which was released at the same time as Chicago last week, cooperated with DreamWorks to produce the science fiction film Galaxy adventure. At the same cost of US $45 million as Chicago, the box office in the first week of painting was only US $6.71 million, less than a fraction of Chicago.

As for others, they are already within the range of tens of millions of dollars, so there is no need to repeat them.

On December 31, new year's Day is approaching, and the week of 2000 is about to enter. In addition to several small films trying to impact the award season, there are still many old films competing with each other in the North American film market.

However, outside North America, China and South Korea have two films that can fall into Simon's eye line in four ways.

In China, on the same day, two small films were released simultaneously. One was Tongtian spectrum produced by Jinshu, the debut work of Mongolian directors, a small-cost martial arts film of 5 million yuan, and the other was wormhole produced by Ren Jingxi huanzhu film and television company. Simon specially saw it in China last time, with a lower cost of 2 million. It was issued under the brand of Jinshu.

Because the internal trial and media trial of the two films have a very good reputation, and they are produced by the same batch of two new directors who went to Hollywood to study and communicate with Cao Jingchu who came to prominence with "to youth" in the summer. Finally, Jinshu and huanzhu film and television pushed out the two films together, pulled Cao Jingchu to publicize together, and launched a "new millennium The ambitious slogan of "new generation" is to the effect that we hope to work together to promote the revival of Chinese films.

Of course, film and television companies strive to make films, and the direction of the public's efforts is naturally to buy tickets and support.

It was also the encouragement of a unscrupulous boss. Jinshu and huanzhu film and television also calculated the blood cost this time, and invested a full 20 million in publicity and distribution expenses for the two small films, which is close to three times the combined production cost of the two films.

When Ren Jingxi first came up with this plan, even inside Jinshu, some executives thought it was too exaggerated.

In the end, it was obvious that a girl pulled the tiger's skin and passed anyway.

However, this matter is no longer suitable for hype. Unlike later, film and television companies can't wait to spend a dime to blow a million. After all, you only invested a total of 7 million in two films, and the publicity cost 20 million. What's the matter, putting the cart before the horse?

In short, the public has only seen the overwhelming publicity activities of "the new millennium and the new generation".

In addition to the two films, Cao Jingchu, who became famous with "to youth", and director Xu, who has completed the seven episode documentary series "the lost Wulin" and is preparing to edit the 120 minute film version, will be brought in together.

Incidentally, it can be regarded as another large-scale brand publicity for Jinshu and huanzhu film and television.

Not only that, this time, as long as the market performance of two films reaches the standard, even if they are not sold well, they will never lose.

Because Simon has revealed that he hopes that the two newcomers who directed tongtianpu and wormhole will each be responsible for the next heavy bomb. The former Mongolian director's painted skin has been determined in advance, and the latter director's track of wormhole. Simon also had his head last time. According to the funny style of wormhole, he hopes that the other party can be responsible for the investigation of Chinatown.

Therefore, in any case, the 20 million yuan publicity expenses will not be wasted.

Then there is South Korea. The first American version of "women's high strange talk" and South Korea's "women's high strange talk 2" were released on the same day on December 31.

Because of the high box office sales in North America of the American version of "strange talk about women", coupled with the deliberately created atmosphere of confrontation between the two films, it has become the two most concerned films in the new year's day schedule in South Korea for a time.

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