Hollywood Hunter

Chapter 737: 741


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The blizzard that affected many states on the east coast lasted for three days. Fortunately, only Sunday was overwhelming and the new week began to weaken.

The sudden cold weather inevitably impacted the public's desire to watch movies, and Hollywood studios generally lowered their North American box office expectations during this period.

However, a lot of recent news hot spots, such as the Weimi show, the good news of the new technology industry, and the upcoming IPO of igritte, continue to cause widespread hot discussion. As a result, the media and the public pay less and less attention to last week's mid-term election.

It's not over yet.

On November 16, the day before the third Vermeer TV show was broadcast, media opinion was once again ignited by a heavy news: after more than a month of negotiation and review, the U.S. Department of justice officially approved the acquisition of Disney Company by Vivendi group of France after agreeing to split some assets such as TV business that do not meet the federal media control regulations.

A stone stirs a thousand waves.

Among the top seven Hollywood movies, Disney's Native American cultural attributes far surpass Columbia, MGM and paramount, which were successively acquired by overseas capital. Disney's 2D classic animated films are not only the childhood memory of many Americans, but also an important symbol of American culture.

Simon did not use resources to suppress the relevant public opinion this time.

As a result, from the day when the news was announced to the morning of November 17, the newspapers were full of criticism and even abuse against the Federal Department of justice, the top management in Washington, as well as Disney shareholders and management.

One of the most intense reporters in the Washington Post even criticized the approval of the deal by the Justice Department as a traitor.

Then, the spearhead soon turned to the Democratic Party, which had just lost in the mid-term election.

And the White House.

In the face of public criticism, the White House made a timely response.

The president personally explained the inside story at a press conference on the morning of November 17. The Department of justice was not decided by White House Attorney General Janet Reynolds, but by a committee of seven, four of whom were Republicans.

So the decision on this is actually up to the Republican Party.

As for the president's explanation, the media didn't buy it. Everyone was concerned about how to stop the deal.

A reporter asked the president on the spot whether he would use the presidential order to send the deal back to the Department of justice for re examination. Clinton only said very tactfully that the White House was still discussing the matter. At the same time, he implied that there was no violation of the law in the deal. Unless the buyer voluntarily abandoned the deal, it would be difficult to reject the deal.

After the White House's statement, French Foreign Ministry spokesmen soon made a public response to the matter, saying that the French side is very optimistic about the development prospects of the entertainment industry. Vivendi group's attitude is even a bit tough, claiming that it has invested a huge amount of money in the acquisition transaction, and the US Department of justice has also approved that if it turns back, Vivendi will safeguard its own interests through litigation.

Then news came out.

In order to ensure that there will be no great changes in the transaction process, especially in order to avoid Vivendi's withdrawal, which will cause the company's share price to rise and fall sharply, Disney set a high breakup fee of up to 3% of the total transaction amount.

Large mergers and acquisitions have similar breakup fee provisions.

According to the volume of the transaction and the negotiation between the two parties, the break-up fee is usually between 1% and 5%. Of course, there is a higher proportion or no break-up fee at all. Everything depends on the game between the two parties. The core of the breakup fee clause is to avoid a sudden breach of contract after some twists and turns, causing huge losses to the other.

Therefore, this kind of breakup fee is actually two-way.

In the agreement reached at the end of September, the final transaction price of the two sides was $9.7 billion, and the 3% breakup fee was $291 million.

291 million dollars, no matter for Vivendi or Disney, is definitely not a small sum of money.

What's more, from Vivendi's point of view, once there is a change in Disney's side of the deal, there will be an additional lawsuit to pursue the loss. Although French companies are suing American companies in the United States, no one knows that they can't get much advantage, Disney, which has been declining in recent years, can't stand this kind of toss.

So, without Simon's quiet push, Disney's main shareholders began to operate quietly in Washington.

It's interesting to say.

Disney's two most important shareholders, the bass family in Texas, the Disney family in California, the Republican Party and the Democratic Party, are on both sides.

Both families have felt the decline trend of Disney before. Even if the Disney family is still reluctant, they all know that it is a very wise choice to accept Vivendi group's cash acquisition of up to US $9.7 billion.

Otherwise, we can only watch this asset shrink step by step, or even go bankrupt.

You know, before Vivendi launched the deal, Disney's market value was less than $7 billion, but it had a total debt of up to $5.3 billion. Coupled with the downturn in the film business, Disneyland Paris continued to lose money. It's hard to say when it suddenly became insolvent. At that time, if debtors put pressure on them and restructure their assets, their shares in the hands of major shareholders may be cleared directly.Now, with the completion of this transaction, both sides can put billions of cash into their pockets.

In front of interests, culture and feelings are all floating clouds.

In this incident, Simon's only action was to let the New York Times, which had a good relationship with westrow system, stir up the topic of lifting the ban on media integration, accusing that if it was not for Washington's delay in releasing the outdated ban on the industry, the Disneyland deal would have had local giants to compete, and American cultural treasures would have been lost It won't fall into the hands of the French easily.

In fact, we all know that even if the ban on media integration is lifted ahead of schedule, no other local giant has won the high cash offer of Vivendi group, except for danielis entertainment group, whose strength has exceeded several orders of magnitude in the industry. However, this does not prevent the bill to lift the ban on media integration, which was quietly suppressed by Congress in the first half of the year, from re entering the media and public view.

This time, Washington must also give a satisfactory answer.

Amid the uproar caused by Disney's acquisition, ABC TV officially broadcast the third Victoria's Secret Fashion Show in prime time at 9 pm on Thursday, November 17.

This big show, not only the production budget has reached 30 million US dollars, but also the associated publicity investment has reached 20 million US dollars.

You are reading story Hollywood Hunter at novel35.com

Before last Saturday's live show, Vermeer brand and danielis entertainment have jointly launched advertising on major platforms, and the huge billboard in New York Times Square has been hanging for as long as a month.

At nine o'clock that night, just after the broadcast, with the first appearance of "the Phoenix" in the audience's ears, the number of viewers directly exceeded 32 million.

It's just a rock song destined to be on many music lists, which upgrades the show to an all-round entertainment feast from vision to hearing. Before the end of the first topic, many people are eager to inquire about the Phoenix through Internet, telephone and other channels.

Of course, a group of supermodels who have been popular in the world are still the focus of the show.

The igritte portal fashion section opened a special interactive theme after the live launch of last Saturday's Weimi show, and opened a lucky draw to present 10000 copies of the third Weimi show collection video. With the opening of TV broadcast, the popularity of related themes rose online, and this session expanded to 43 Weimi legions, Facebook and instagram pages of every Weimi angel In a short period of time, the number of visits increased dramatically.

When the East and west coasts of the television broadcast is completed, the igritte portal announced the ratings of the third Weimi show for the first time.

In the third year, the ratings of Weimi show reached a new high, reaching 45.6 million at its peak, exceeding 42.1 million in the first Weimi show, with an average of 37.9 million, breaking the record of 35.5 million in the first Weimi show.

The TV version of the six themes of the show was edited according to the standard 43 minute TV series duration, leaving ABC 17 minutes of advertising time.

Because it's only one hour, the total advertising time of the Vermeer show is far less than that of the Oscars with the same ratings. However, ABC also sold the 17 minute advertising time at a high price of $1.5 million per 30 seconds. In just one hour, ABC only made $51 million through this fashion show, which is itself a super advertising blockbuster.

For the first time, because neither side expected how popular this fashion show would be, ABC only spent $5 million to buy the player.

This time, of course, it won't be that cheap again.

According to the agreement signed by the two sides, as the copyright owners of Weimi, Denise and Weimi will get 60% of the advertising share. Therefore, the advertising revenue of US $51 million and the share of US $30.6 million directly let the two companies recover the production cost of the Weimi show.

What's more, the follow-up video sales are the big ones.

At the beginning of the first session of Weimi, because of the hot sales in the early stage, we all thought that the total sales volume of videotapes was expected to reach 15 million, which was already a record. As a result, in a few years, the actual total sales volume of videotapes of the first session of Weimi show reached more than 27 million boxes.

At a price of about $30, 27 million tapes, with a total sales of $810 million. In this case alone, the two companies that jointly hold the copyright of Weimi show have obtained a net income of US $290 million, which is equivalent to the net profit scale of Weimi brand in the single underwear business at this stage.

Records are not always easy to break.

Considering that the ratings of the second session of Weimi show did not decline much, but the sales of video tapes decreased by more than half. Combined with various factors, the sales of video tapes of the third session of Weimi show can reach at least 10 million level, which will be about 300 million US dollars of sales and more than 100 million US dollars of net income.

In contrast, the investment of 50 million US dollars in the whole Weimi show is definitely worth the money.

After the Weimi show, Thanksgiving Day is approaching.The first week of Thanksgiving from November 11 to November 17 also officially ends.

Affected by the wind, snow and cold weather on the east coast, the North American box office situation in the past week has been affected.

Overall, the box office results are still encouraging.

Last week's three major new films, the most festive Kim Carey's fantasy comedy "freak in disguise", won the top box office title of the week by relying on its own quality and Denise Entertainment's strong publicity. It earned $37.09 million in the first seven days of the week, with an average of more than $15000.

Geffen pictures produced Warner Bros.'s "night visit to the vampire" to live up to the expectations of the public, with a gap of less than $1 million, followed by "strange man in disguise", ranking second in the box office list of the week, with a box office of $36.38 million in the first seven days of the week. However, the opening screen number of "interview with the vampire at night" is 2604, which is the largest of last week's three major new films. Therefore, the museum only has more than 13000 US dollars, which is significantly different from "the disguised geek".

MGM's horror zone came in third with $28.11 million in the first seven days of the week.

Although it is one order of magnitude behind "the freak in disguise" and "the vampire in the night", the opening result also meets MGM's expectation. Considering the fierce competition of a series of heavyweight films scheduled at the end of the year, the first week of $28.11 million is not enough to ensure that the local box office will exceed 100 million, and it may eventually be around $70 million.

The production cost of the film is US $30 million, and the publicity cost of US $15 million, even if the local box office is not enough to recover the full cost, relying on the popularity of Sam Neal and Jessica Langer, the overseas distribution is also enough to make a profit, not to mention the follow-up video and television broadcast revenue.

After a deep drop in the next week, facing the impact of three new films, the "haunted mortuary" in the Halloween season still fell as much as 37% this week, earning $14.63 million. In three weeks, the cumulative box office of "the morgue haunted event" has reached 83.69 million US dollars, and there is great hope that it will be promoted to the billion yuan club.

After the four films, many other old films are completely left behind, and the box office is not worth mentioning.

On November 18, the golden box office week across Thanksgiving opened.

This week's major new films are still three, namely, Toy Story 2 produced by danielis entertainment, Schwarzenegger's new comedy little guy invested by Sony Pictures, and Star Trek 7: Star Trek, a long-lived science fiction film of Paramount Pictures.

Among them, the heavyweight is undoubtedly Toy Story 2, which is produced by Pixar pictures of danelis entertainment.

After the success of the first film, the production cost of the 3D animation sequel reached US $80 million, more than double the US $35 million budget of the first film. This time, the investment in publicity was as high as US $50 million.

The total budget of the project is 130 million US dollars.

Through negotiations with many cinemas, the share of the heavyweight films produced by danielis entertainment at this stage generally exceeds the average level of 55%. It is estimated that the share of Toy Story 3 from cinemas will be about 60%. However, even so, with a total budget of $130 million, it will take about $210 million for the local box office to recover.

As you can imagine, "Toy Story 2" will not make much profit when it is released in local theaters.

However, we all know that the big profit of Toy Story series is not the box office, but around toys.

Since the first movie was released at the end of 1991, the total sales volume of peripheral toys of Toy Story series has exceeded 4 billion US dollars in three years. With the release of Toy Story 2, the peripheral upsurge that will last for several years will be set off again, which is the main profit source of danielis entertainment.

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