Chapter 818: 822

Spielberg served and worked on some other work. Michael Ovitz left CAA headquarters at 11 o'clock and went to the Burbank Universal Studios on the other side of Beverly Hills.

Today, I have a lunch with Simon to discuss LinkedIn, which will be launched at the end of June.

After the project was finalized in February and received the venture capital of igritte, in recent months, Eisner has been mainly responsible for the project. Because neighbors and shareholders are two friends who often get together after dinner to discuss all the details of the site. This lunch is Eisner's invitation to Weiss Trojan, and finally decided to make an appointment in the internal restaurant of Burbank universal studios according to Simon's schedule.

feared that he would arrive in Universal Studios before he got stuck in a traffic jam, and the time was only 11:40.

Call Eisner and learn that the other party has arrived ahead of time. They are staying with westero at Universal cinema inside the studio.

Park in a parking lot near Kirk Douglas Avenue in the north of the cinema. Michael owitz is familiar with walking to universal cinema. He looks at the tourists around him and feels strange. In the Universal Studios, Spielberg first worked in universal studios as a tour guide. At that time, he was just a truant green boy who had run away from class to work in Universal Studios.

Now everything has changed.

after Denis's entertainment and acquisition of MCA, the Universal Studios, which occupy an area of 200 hectares, are more and more inclined to a more pure theme park. Most of the office departments have turned to Mali Bodin Nelly silk studios, even if the danielis produced the wisteria street scene and Friends studio, which are set up here. They will also be open to visitors regularly. The office space reserved for many Hollywood celebrities has also become a favorite attraction for movie fans.

's early Hollywood in order to make good friends with the famous film makers, often reserved an office for each other inside the studio. Spielberg's Berlin company had a small building specially built in Universal Studios.

CAA is the habit of keeping the office of the big coffee, actually it is inspired by the experience of tour guide in Universal Studios.

Danielis entertainment still retains this custom.

now, in addition to quietly moving Spielberg away from Berlin, in recent years, there are more big coffee offices in the two studios of Universal Studios and Malibu movie city.

Universal cinema is located in the middle of the movie city. In fact, it is a large multi hall cinema for tourists. Unlike Disneyland, Burbank Universal Studios is more like a large commercial center. Apart from all kinds of attractions, film city's interior restaurants, hotels, cinemas, shopping plaza and even hospitals are all lacking.

Michael owitz came here, and a staff member took him to a theater theater theater that was being renovated.

Entering the screening hall, in the dim light, owitz first noticed the ghosting picture on the big screen in front of him, vaguely distinguishing that this should be the clip of Jurassic Park 2.

3D。

The name flashed into owitz's mind for the first time.

Because of his work, owitz, who was not in Los Angeles some time ago, did not attend the premiere of Jurassic Park 2 held in the holy citizen auditorium on May 31. However, he also heard the shocking effect of IMAX broadcast mode in the film premiere. It is also rumored in the circle that Denise entertainment will vigorously promote this new film broadcast mode next.

Owitz, who likes to find out what happened, immediately asked his assistant to find the information of IMAX. After research, he felt that it was not easy to promote IMAX, because the cost of this playback system was too high.

However, it is not impossible to gather the power of Hollywood.

Now, seeing the 3D version of Jurassic Park 2 in the screening Hall of universal cinema, owitz realizes that, like the original CG special effects, danilisi entertainment is once again at the forefront of Hollywood in film technology.

The staff handed over a pair of 3D eyes. Owitz said thanks to each other. He went to an empty seat in the middle of the movie hall and sat down. Taking advantage of the light in the movie hall, he looked at the 3D glasses in his hand. They were not the red and Blue 3D he had seen in his memory. He put on the glasses and looked at the big screen. It was just the scene of the dinosaur army flattening the poachers' base. The sense of shock was not obvious To add.

It's a pity that what's playing on the big screen is not the whole story, but just a fragment.

In less than five minutes, the video was played and the lights in the projection hall were on again.

Simon, Eisner and others were sitting in the front row. When the light was on, owitz got up and went over to say hello to Simon and exclaimed, "Simon, I just saw the future of Hollywood, right?"

"Of course."

Simon nodded with a smile, said a few words to several danilisi entertainment executives around him, and took the a girl to get up and walk out with owitz and Eisner.

The meal is arranged in the inner restaurant in the north of the studio.

Everyone joked and went out of the cinema together. At noon, there were not many tourists. Simon put on a pair of sunglasses and soon got on a battery car and rushed to the North administrative district.Until they sat down in the restaurant, Simon and Eisner were still talking about 3D and IMAX.

Both 3D and IMAX have a history of decades. The main reason why it has not been popularized is not cost, but unnecessary.

Before the 1990s, there were few science fiction blockbusters in Hollywood, such as Star Wars series. Although Star Wars used a lot of new technology, it was not good at visual effects. It was mainly a new scientific fantasy world created by George Lucas.

In addition, most Hollywood movies are very traditional types.

Whether it's Sylvester Stallone's "the first drop of blood" series or Spielberg's "Raiders" series, the viewing experience of such films on 2D and 3D screens is not much different, and IMAX and ordinary screens are roughly the same.

Since there will be no disruptive changes in the viewing experience, there is no need to promote it.

Now it's different.

As CG special effects technology becomes more and more mature, more and more visual spectacle films are created by using a large number of special effects technology, such as Jurassic Park series and DC movie universe series. The viewing experience of these films on 2D screen is completely different from that on 3D screen or IMAX.

So now is the right time to start promoting technologies like 3D and IMAX.

The promotion of any new film technology is inseparable from the content and channels. In the final analysis, it is actually capital. Even if other studios don't cooperate, danilis entertainment has been able to complete the film screening mode reform by itself.

Simon is actually planning to do the same.

You are reading story Hollywood Hunter at novel35.com

The first person to eat crabs may take a lot of risks. However, recognizing the huge business potential, pioneers can often reap more profits.

No one knows more about the market potential of 3D and IMAX than Simon.

During lunch, Simon was not completely frank about Eisner and owitz, but he didn't hide his ideas too much. He gave a general account of his ideas. In recent years, due to the revival of the entertainment industry around the world, the number of cinemas continues to increase. Taking advantage of this trend, Denise entertainment just promotes these two new technologies.

First of all, we can start to promote it from Denise Entertainment's own cinema.

The original MCA is far more than a Universal Pictures Company. To be exact, it is a series of very large asset portfolios, including the 40% shares of cineplex Odeon, a large cinema chain in North America, which was purchased by MCA after the relaxation of government control over the entertainment industry in that year.

After the development in recent years, Oden cinema line not only has a total of 379 theaters in the United States and Canada, with 1863 screens, but also quietly develops its business to overseas markets such as the United Kingdom, Australia, Italy, New Zealand and Ukraine.

In 1994, as a subsidiary of danielis entertainment, Oden cinema won 11% of the box office share with about 6% of the screens in North America.

ordinary people always focus on the most dazzling movie business of danireis, so it is doubtful that danireis entertainment is worth the other hundred billion dollar market capitalization of Hollywood. The fact is that danireis Entertainment Group has a leading role in many aspects, such as video, television, music, games, theaters, video chains and so on. Super entertainment Big Mac.

Now, Simon plans to reform the film screening technology on the basis of Auden cinema of danielis entertainment. Once successful, it will further strengthen the advantages of danielis entertainment in the whole entertainment industry.

During the meal, I talked about 3D and IMAX, and the topic soon turned to LinkedIn, which will be launched soon.

This company is just a random seed planted by Simon.

At the beginning, he won 20% of Lingying's shares with us $5 million. In fact, the cost was a little high. Simon paid more attention to Eisner and owitz. Otherwise, with us $5 million, he could get at least 30% of Lingying's shares. However, for LinkedIn, Simon's time cost is only a discussion of dining together occasionally.

In the whole westero system, Simon has too many things to take care of, and he tries to avoid doing everything himself.

The two sides discussed the core functions and potential business models of LinkedIn for an hour. At one o'clock in the afternoon, at the end of lunch, Simon continued to gather several senior executives of danielis entertainment in the morning to discuss the promotion of 3D and IMAX. The schedule of this matter is not urgent. It is expected that it will take another two years for it to be really launched.

After a day's work, Simon left for Europe in the evening and went to Italy again to see Sophia in pregnancy.

On the other hand, today's box office week, under the pressure of Jurassic Park 2, only one major new film has been released in North American theaters. This is a love film of fox pictures, named pregnant September. The film is starred by Hugh Grant and Julian Moore, the heroine of the evocation series, who became famous with Four Weddings and one funeral last year, There are only 1461 open screens.The new film does not pose a threat to Jurassic Park 2 at all.

The next day, "Jurassic Park 2" announced its box office on June 9 as usual. Compared with $28.79 million on the first day of painting last week, the box office on the first day of the next week fell only 39% year on year, and continued to earn $17.56 million. Because the box office of the first day of last week still has the data of midnight, from the box office data of the first day of the next week, danielis entertainment publicity team predicted that Jurassic Park 2 would drop by about 35% in the next week.

The first week's revenue was $129 million, and the next week's decline was not more than half. On the contrary, it could maintain 35%. The possibility of Jurassic Park 2's domestic box office breaking through the threshold of $400 million has increased sharply again.

The final box office of the next week from June 9 to June 15, as expected, fell by 36% and earned $82.63 million.

After two weeks of release, the cumulative box office of Jurassic Park 2 easily exceeded 200 million US dollars, reaching 211.76 million US dollars, surpassing the Easter season of "fight smart star 3", second only to the Valentine's Day season of "this man from the earth" at the beginning of the year, and temporarily ranked second in the annual list.

Everyone also found that the three brands of danilisi entertainment group, gaomen film's "this man from the earth", danilisi film's "Jurassic Park 2" and new world film's "counter intelligence 3", temporarily occupied the top three of the annual list in 1995.

In the first half of the year, Simon's initial plan for the evolution of Denise Entertainment's three brands into the actual three Hollywood Studios has begun to take shape, including the projects of "broken arrow", "red fan", "McMullen brothers" and "under the zipper".

On June 16, two other new summer movies, Paramount Pictures' brave heart and Disney's 2D animated film 'in the wind' were released.

Mel Gibson's $72 million self directed and self performed epic blockbuster "brave heart" won the DreamWorks "ghost horse elf" schedule, but paramount obviously didn't have enough confidence in the film. In the first week, he only gave 2055 opening screens.

In contrast, Disney's "adventure in the wind" has a higher number of opening screens, 2569.

Maybe it's the reason why Vivendi group has just taken over Disney, and it's sparing no effort to support the Hollywood studio.

On the other hand, on the same day of June 16, igritte company finally submitted its first prospectus to the U.S. Securities and Exchange Commission (SEC) one month later than expected, which mainly disclosed igritte's enterprise profile, operating performance, equity distribution, fund-raising scale and other information to investors.

After the annual revenue of 1994 exceeded 10 billion US dollars, the industry generally expected that the growth rate of igrit's revenue would slow down.

The same is true.

However, the results are still beyond the expectation of most industry analysts.

In the first quarter of 1995, the year-on-year growth of the company's revenue was still as high as 67%, far exceeding the 30% to 50% growth rate previously predicted by the industry. Such a growth rate inevitably pushed up the IPO valuation of igrit again. As a result, in the first edition of the prospectus submitted to the SEC, according to the initially determined equity data and issue price, the declared valuation of igrit has reached $130 billion.

If the revenue growth in the next two quarters is still the same as that in the first quarter, igrit can actually raise the issue price before listing.

By then, the company's valuation could exceed $150 billion.

Considering that the total financing scale of this IPO has reached 20 billion US dollars, in order to avoid risks as much as possible, in the prospectus, igrit also revealed that it will launch the over allotment option scheme used by Nokia when it was listed in North America, that is, the green shoe mechanism.

If the share price after listing is lower than expected, igrit will use the funds raised from this listing to buy back 15% of the IPO's issued shares, so as to support the share price and protect the interests of investors.

The green shoe mechanism is actually two-way.

If the market feedback exceeds the expectation, igritte will continue to supply investors with 15% of the IPO volume at the issue price, which is regarded as a kind of feedback, and igritte can also get more capital.

After the IPO, Simon's stake in igritte will be reduced to less than 60%.

By transferring more than 40% of the shares, westero system has basically completed the plan to integrate igritte into the U.S. economy and even the global economy. Next, if anyone wants to find the trouble of this technology giant that still has many suspected monopolies, the first thing to consider is whether the numerous investors behind the company agree.

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