Taoyuan Soldier King
"Yulong jewelry" appeared in the market and did not cause much noise. Hundreds of jewelry stores opened and closed every year. In addition to some old brands, the rest were mainly local stores.
Old brands like Lao Fengxiang, Zhou Dasheng, Zhou Qiangqiang and Liu Dafu were not created in one day or two.
On the opening day of Yulong jewelry, the price of gold was reduced by 20%. In other words, the price of physical gold was the price of Yulong jewelry gold, and the production cost was reduced by half.
"Is this bare column a bracelet?"
Including the capital, six "Yulong jewelry" opened at the same time. The local urban mobile media spent a lot of money on advertising. The six stores were in downtown areas, so there was not a lot of people on the day of opening.
"Yes, this is the unique 'heritage of ancient law' gold jewelry series in our store. It is created by the goldsmith Master Mr. you. There are 15 pieces in the whole series. This' heritage of ancient law 'gold bracelet is the first in this series!" the clerk of the jewelry store smiled and introduced it.
"How many grams?"
The clerk smiled and said, "the one you see is less than 27g / 5. Now there are great activities in the store, especially buying gold jewelry. In addition, you can also participate in lucky draw, smashing gold eggs and other activities!"
"Is this bracelet hollow?"
The clerk smiled and said, "yes, but the gold is relatively soft. If you wear it, please try not to bump it, otherwise it is easy to have potholes. This problem is difficult to avoid except buying solid bracelets!"
The customer asked curiously, "do you have this' solid 'gold bracelet?"
The clerk nodded and said, "yes!" he took one out of the counter: "like this one, it's solid, weighing 80.7 grams."
When the customer wanted to try it on, he found that the bracelet was a little small. He frowned and said, "there are two large models. I can't wear this one!"
"Yes!"
The clerk smiled, took back the gold bracelet in the customer's hand, put it in the counter, turned around and took a gold bracelet from the counter behind him: "try this one, because it's just opened, so the style and model are relatively complete. After a few days, there may be a lack of number. If you want to buy it again, you need to wait."
This time, in order to preserve this "ancient law inheritance" gold jewelry series, Gou Yuniang smashed 50 million into it at one go.
Now the real-time gold price on the market is 380, while the gold price of gold jewelry is 420-450. The prices vary with different brands and processes. In addition to the gold price, customers also need to pay production costs.
Because of the activity, the gold price of Yulong jewelry was 385 grams and the cost was half price, so it also attracted many customers.
As for other products, the margin of preference is greater. Gold products are regarded as clear prices and only earn a production cost. However, jewelry such as diamonds, colored gold and hard gold are relatively more profitable.
"This bracelet weighs 135 grams!"
Originally, you Changcun himself was not too optimistic about the "ancient law inheritance" series he designed, so he did not hold much hope, but no one expected that the market reaction was relatively strong.
It's only one morning since its opening. The seven Royal Dragon jewelry stores have sold more than 1500 pieces of ancient law inheritance gold jewelry series. Especially in Guangzhou specialty stores, such as popular ancient law inheritance bracelets, ancient law inheritance necklaces and ancient law inheritance rings are out of stock.
The popularity far exceeded the expectations of you Changcun and Gou Yuniang. After getting the sales data, master you's daughter youmanman almost didn't stare at the table. So can the "old-fashioned" design be "hot"? Can't people's aesthetics degenerate now?
No matter what, Yulong jewelry has six new stores and one old store, which is also popular at the same time.
The total turnover of the seven stores was 40 million, and the average turnover of each store reached more than 5 million.
After the three-day event, the turnover of Yulong jewelry store decreased, but the sales performance of each store remained at about 3 million. It is worth mentioning that the sales volume of "Taoyuan jade counter" under Yulong jewelry has increased.
There is no doubt that the most profitable is still gold, followed by diamond, hard gold, colored gold, and finally Taoyuan jade and silver.
In the past two months, Gou Yuniang was tired, but it was worth the effort. At least let Yulong jewelry go on the right track, and then there was steady operation and expansion.
The expansion is not urgent. After discussing with Wang Jiahui, Gou Yuniang is ready to stabilize for a period of time and smooth the deployment of manufacturing, brand and personnel management. She is talking about the problem of expansion.
In the past, Yulong jade stores lost money, but now the "Yulong jewelry" is 100% and won't lose money. It's just a matter of making more and less.
Yulong jewelry no longer focuses on jade and began to focus on diversified jewelry sales, which has also directly changed the business model of Yulong jewelry. In the past, Yulong jewelry mainly focused on procurement and production, but now it is based on "terminal sales" + brand.
After discussing with Wang Jiahui, Gou Yuniang directly hired Feng Chengcheng, known as the "little Diva" in the entertainment industry, and Zhao Xiaoyue, a "lovely online red girl", as spokespersons. Huge advertising expenses and bombing advertising in CCTV, the Internet and print media have laid the foundation of "Yulong jewelry".
Few people used to know about Yulong jewelry, but when it comes to Liu Dafu, Zhou Xingxing, Zhou Dasheng, Lao Fengxiang and other brands, even if they haven't bought them, they are familiar with them. Now, many urban people, middle-aged and young people are no stranger to "Yulong jewelry".
Feng Chengcheng, the "little Diva", is a new star in the entertainment industry. In recent years, she has risen rapidly and has a large number of fans. She claims to be one of the domestic female stars who are most likely to win the "Diva" in a short time.
"Xiaoyue girl" started out as a net celebrity. She is known as "lovely girl". People give her the nickname "Xiaoyue girl". Although she is not as famous as "Xiaotian" Feng Chengcheng, she is also more or less a net celebrity.
Of course, it doesn't matter whether the Internet is popular or not. The important thing is that Zhao Xiaoyue is hard in the background.
At that time, Feng Chengcheng, the "little Diva", was furious when he knew that he was going to speak for "Yulong jewelry" with a little wanghong who couldn't even be counted as a third line. At one time, the agent went to Yulong jewelry to protest, and even threatened to refuse to speak for Zhao Xiaoyue if he didn't take away Zhao Xiaoyue.
The owner of Yulong jewelry, Ms. Gou Yuniang, known as the "Queen of Yulong", is also outspoken. If Feng Chengcheng refuses Yulong jewelry, he only needs to pay liquidated damages. Zhao Xiaoyue is one of the internal "spokesmen" and can't be changed, but you can change your "little Diva". Anyway, Feng Chengcheng is not the only woman who meets the image in the domestic entertainment industry, It's really not good. Just hire an old Diva as a spokesperson.
After hearing Yulong jewelry's reply, Feng Chengcheng's agent of "little Diva" was silent. Finally... He honestly promised. After all, no one will be unhappy with money.
In this way, Zhao Xiaoyue has stepped into the entertainment industry from a "small Internet celebrity" who is not even a third tier star, and has officially become a "real" star in television, Internet and print media.
Once the advertisement of Yulong jewelry was broadcast, Zhao Xiaoyue became popular in addition to the brand of Yulong jewelry.
The original number of more than 3 million fans exceeded 10 million in just three days.
Then commercial performances, various TV dramas, advertisements and even movies came one after another.
Get popular! Completely red.
However, Zhao Xiaoyue didn't take any advertisements except "Yulong jewelry" and "Longshan spring". She pushed out all commercial performances, and didn't go out to make movies and TV dramas. In the words of others, "Xiaoyue girl", there are many bad people outside. She is very stupid. It's better to stay in Yutou village and be her "little bully" to save being bullied by bad people.
Tang long supported her. She was the only daughter in the family. When life was difficult in the past, she was the treasure of the family. Not to mention that life is better now, and she won't force her to do anything.
If she doesn't like being a star, Tang long can even reduce her current popularity.
However, Zhao Xiaoyue herself said that she still liked the feeling of attention, especially when she was surprised and sought after. That little excitement made her a little addicted, that is to say, she still liked the feeling of being a 'star'.
Because her reputation gradually grew, Zhang Xiue had no choice but to let Tang Long set up a "fish head village entertainment company" for Zhao Xiaoyue, and found some people to negotiate and solve the matter of "Xiaoyue girl".
Therefore, Zhao Xiaoyue has also vaguely become an alternative in the entertainment circle. She updates the news in her micro every day, sends a few selfies, wears farm clothes and walks around with a group of half boys.
The price of commercial performance is as high as one million. You don't have to do anything. As long as people come to the scene to interact with fans and say hello, it's OK. The film pay is tens of millions. You can ignore any of her acting skills and direct the number one female. The price is close to the height of the front line in the entertainment industry.
However, this still does not affect the mentality of others' Xiaoyue girl. The external Reply of Yutou village entertainment company is "no response".
No, no, no!
No advertising, no commercial performance, no script.
It doesn't matter whether you have money or not. No matter whether your advertisement, commercial performance, script, etc. are good or bad, don't answer them all.
A "Star" who doesn't make money after becoming famous is not an alternative in the entertainment industry. What is that?
Often such people are like a meteor. After a short silence, they will be forgotten.
In many entertainment circles, when she was jealous of the rise of "Xiaoyue girl" and gloated at her own death, the second advertisement endorsed by Zhao Xiaoyue went online.
This time, "little moon girl" is the absolute protagonist, and the advertising intensity of "Longshan spring" is relatively greater than that of "Yulong jewelry".
During prime time, the absolute exposure rate of major brands has laid the foundation of "Zhao Xiaoyue" in the entertainment industry. Zhao Xiaoyue is widely known for her two advertisements, her meager fans of more than 30 million and her own publicity platform.
Moreover, almost all the people who like Zhao Xiaoyue, from a few years old to dozens of years old, are covered. Her image can be said that men, women, old and young all like it.
Chapter 244: 245
Old brands like Lao Fengxiang, Zhou Dasheng, Zhou Qiangqiang and Liu Dafu were not created in one day or two.
On the opening day of Yulong jewelry, the price of gold was reduced by 20%. In other words, the price of physical gold was the price of Yulong jewelry gold, and the production cost was reduced by half.
"Is this bare column a bracelet?"
Including the capital, six "Yulong jewelry" opened at the same time. The local urban mobile media spent a lot of money on advertising. The six stores were in downtown areas, so there was not a lot of people on the day of opening.
"Yes, this is the unique 'heritage of ancient law' gold jewelry series in our store. It is created by the goldsmith Master Mr. you. There are 15 pieces in the whole series. This' heritage of ancient law 'gold bracelet is the first in this series!" the clerk of the jewelry store smiled and introduced it.
"How many grams?"
The clerk smiled and said, "the one you see is less than 27g / 5. Now there are great activities in the store, especially buying gold jewelry. In addition, you can also participate in lucky draw, smashing gold eggs and other activities!"
"Is this bracelet hollow?"
The clerk smiled and said, "yes, but the gold is relatively soft. If you wear it, please try not to bump it, otherwise it is easy to have potholes. This problem is difficult to avoid except buying solid bracelets!"
The customer asked curiously, "do you have this' solid 'gold bracelet?"
The clerk nodded and said, "yes!" he took one out of the counter: "like this one, it's solid, weighing 80.7 grams."
When the customer wanted to try it on, he found that the bracelet was a little small. He frowned and said, "there are two large models. I can't wear this one!"
"Yes!"
The clerk smiled, took back the gold bracelet in the customer's hand, put it in the counter, turned around and took a gold bracelet from the counter behind him: "try this one, because it's just opened, so the style and model are relatively complete. After a few days, there may be a lack of number. If you want to buy it again, you need to wait."
This time, in order to preserve this "ancient law inheritance" gold jewelry series, Gou Yuniang smashed 50 million into it at one go.
Now the real-time gold price on the market is 380, while the gold price of gold jewelry is 420-450. The prices vary with different brands and processes. In addition to the gold price, customers also need to pay production costs.
Because of the activity, the gold price of Yulong jewelry was 385 grams and the cost was half price, so it also attracted many customers.
As for other products, the margin of preference is greater. Gold products are regarded as clear prices and only earn a production cost. However, jewelry such as diamonds, colored gold and hard gold are relatively more profitable.
"This bracelet weighs 135 grams!"
It's only one morning since its opening. The seven Royal Dragon jewelry stores have sold more than 1500 pieces of ancient law inheritance gold jewelry series. Especially in Guangzhou specialty stores, such as popular ancient law inheritance bracelets, ancient law inheritance necklaces and ancient law inheritance rings are out of stock.
The popularity far exceeded the expectations of you Changcun and Gou Yuniang. After getting the sales data, master you's daughter youmanman almost didn't stare at the table. So can the "old-fashioned" design be "hot"? Can't people's aesthetics degenerate now?
No matter what, Yulong jewelry has six new stores and one old store, which is also popular at the same time.
The total turnover of the seven stores was 40 million, and the average turnover of each store reached more than 5 million.
After the three-day event, the turnover of Yulong jewelry store decreased, but the sales performance of each store remained at about 3 million. It is worth mentioning that the sales volume of "Taoyuan jade counter" under Yulong jewelry has increased.
There is no doubt that the most profitable is still gold, followed by diamond, hard gold, colored gold, and finally Taoyuan jade and silver.
In the past two months, Gou Yuniang was tired, but it was worth the effort. At least let Yulong jewelry go on the right track, and then there was steady operation and expansion.
The expansion is not urgent. After discussing with Wang Jiahui, Gou Yuniang is ready to stabilize for a period of time and smooth the deployment of manufacturing, brand and personnel management. She is talking about the problem of expansion.
In the past, Yulong jade stores lost money, but now the "Yulong jewelry" is 100% and won't lose money. It's just a matter of making more and less.
Yulong jewelry no longer focuses on jade and began to focus on diversified jewelry sales, which has also directly changed the business model of Yulong jewelry. In the past, Yulong jewelry mainly focused on procurement and production, but now it is based on "terminal sales" + brand.
You are reading story Taoyuan Soldier King at novel35.com
Yulong jewelry's "ancient law inheritance" gold jewelry series, the fire, has also driven the popularity of Yulong jewelry to a great extent.After discussing with Wang Jiahui, Gou Yuniang directly hired Feng Chengcheng, known as the "little Diva" in the entertainment industry, and Zhao Xiaoyue, a "lovely online red girl", as spokespersons. Huge advertising expenses and bombing advertising in CCTV, the Internet and print media have laid the foundation of "Yulong jewelry".
Few people used to know about Yulong jewelry, but when it comes to Liu Dafu, Zhou Xingxing, Zhou Dasheng, Lao Fengxiang and other brands, even if they haven't bought them, they are familiar with them. Now, many urban people, middle-aged and young people are no stranger to "Yulong jewelry".
Feng Chengcheng, the "little Diva", is a new star in the entertainment industry. In recent years, she has risen rapidly and has a large number of fans. She claims to be one of the domestic female stars who are most likely to win the "Diva" in a short time.
"Xiaoyue girl" started out as a net celebrity. She is known as "lovely girl". People give her the nickname "Xiaoyue girl". Although she is not as famous as "Xiaotian" Feng Chengcheng, she is also more or less a net celebrity.
Of course, it doesn't matter whether the Internet is popular or not. The important thing is that Zhao Xiaoyue is hard in the background.
At that time, Feng Chengcheng, the "little Diva", was furious when he knew that he was going to speak for "Yulong jewelry" with a little wanghong who couldn't even be counted as a third line. At one time, the agent went to Yulong jewelry to protest, and even threatened to refuse to speak for Zhao Xiaoyue if he didn't take away Zhao Xiaoyue.
The owner of Yulong jewelry, Ms. Gou Yuniang, known as the "Queen of Yulong", is also outspoken. If Feng Chengcheng refuses Yulong jewelry, he only needs to pay liquidated damages. Zhao Xiaoyue is one of the internal "spokesmen" and can't be changed, but you can change your "little Diva". Anyway, Feng Chengcheng is not the only woman who meets the image in the domestic entertainment industry, It's really not good. Just hire an old Diva as a spokesperson.
After hearing Yulong jewelry's reply, Feng Chengcheng's agent of "little Diva" was silent. Finally... He honestly promised. After all, no one will be unhappy with money.
Once the advertisement of Yulong jewelry was broadcast, Zhao Xiaoyue became popular in addition to the brand of Yulong jewelry.
The original number of more than 3 million fans exceeded 10 million in just three days.
Then commercial performances, various TV dramas, advertisements and even movies came one after another.
Get popular! Completely red.
However, Zhao Xiaoyue didn't take any advertisements except "Yulong jewelry" and "Longshan spring". She pushed out all commercial performances, and didn't go out to make movies and TV dramas. In the words of others, "Xiaoyue girl", there are many bad people outside. She is very stupid. It's better to stay in Yutou village and be her "little bully" to save being bullied by bad people.
Tang long supported her. She was the only daughter in the family. When life was difficult in the past, she was the treasure of the family. Not to mention that life is better now, and she won't force her to do anything.
If she doesn't like being a star, Tang long can even reduce her current popularity.
However, Zhao Xiaoyue herself said that she still liked the feeling of attention, especially when she was surprised and sought after. That little excitement made her a little addicted, that is to say, she still liked the feeling of being a 'star'.
Because her reputation gradually grew, Zhang Xiue had no choice but to let Tang Long set up a "fish head village entertainment company" for Zhao Xiaoyue, and found some people to negotiate and solve the matter of "Xiaoyue girl".
Therefore, Zhao Xiaoyue has also vaguely become an alternative in the entertainment circle. She updates the news in her micro every day, sends a few selfies, wears farm clothes and walks around with a group of half boys.
The price of commercial performance is as high as one million. You don't have to do anything. As long as people come to the scene to interact with fans and say hello, it's OK. The film pay is tens of millions. You can ignore any of her acting skills and direct the number one female. The price is close to the height of the front line in the entertainment industry.
However, this still does not affect the mentality of others' Xiaoyue girl. The external Reply of Yutou village entertainment company is "no response".
No, no, no!
No advertising, no commercial performance, no script.
It doesn't matter whether you have money or not. No matter whether your advertisement, commercial performance, script, etc. are good or bad, don't answer them all.
A "Star" who doesn't make money after becoming famous is not an alternative in the entertainment industry. What is that?
Often such people are like a meteor. After a short silence, they will be forgotten.
In many entertainment circles, when she was jealous of the rise of "Xiaoyue girl" and gloated at her own death, the second advertisement endorsed by Zhao Xiaoyue went online.
This time, "little moon girl" is the absolute protagonist, and the advertising intensity of "Longshan spring" is relatively greater than that of "Yulong jewelry".
Moreover, almost all the people who like Zhao Xiaoyue, from a few years old to dozens of years old, are covered. Her image can be said that men, women, old and young all like it.
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